In my role with Osara, I was responsible for creating a cohesive and strategic narrative that helped detail the value of their new CancerAid service. I was given a video file of interviews conducted with board members. After reviewing, I was tasked with creating an informational piece that told the story of the interview while also weaving in relevant research and highlights of the insurance industry and their CancerAid service.
responsibilities
One of the key responsibilities of this job was performing in-depth research on the Osara brand, the details and specifics of their CancerAid service, as well as the current state of the insurance and insur-tech industries.
This required deep research on multiple topics to develop a unified narrative that was accurate and up-to-date with current best practices to position the brand in a thought leadership position.
Storytelling
This project highlights my experience in weaving together deep, rigorous scientific research with creative storytelling to engage a high-level audience of executives and healthcare professionals.